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16 April 2026

12 min read

Corporate Identity Design: What It Is, What It Covers, What Sets the Price

Corporate identity design is not a logo; it is a system that also says where and how the logo is used. What it covers, what drives the price, what not to pay for in a quote, and whether your identity works on your site and in ads.

Brand Identity Website Digital Marketing

13 April 2026

10 min read

Google Ads Image Sizes 2026: Which Sizes Do You Really Need?

Skip the 20-size cheat sheets: four files are enough for Google Ads. A compact size table, logo size, Gmail and Discover mockups, and whether the Display Network burns money on a small budget.

Display Ads Google Ads

11 April 2026

13 min read

YouTube Ads: What They Cost, How to Run Them, Do They Work?

YouTube ads are bought in Google Ads and paid per view or per thousand impressions. We show where each ad appears on screen, what it costs in lira, and who it works for and who it does not.

YouTube Ads Google Ads

11 April 2026

10 min read

Google Ads Campaign Types: Which One Fits Your Business? (2026)

Our verdict on the seven Google Ads campaign types in one table: which business should start with which, why we are cautious with Performance Max and Smart campaigns, and what to skip.

Google Ads Performance Max Search Ads

08 April 2026

11 min read

What Are Google Search Ads? How Sponsored Results Work

How Google search ads marked Sponsored actually work: where they sit on the page, what an ad is made of, how the auction works, why your keyword is not the search, and where budget leaks.

Google Ads Search Ads Keywords