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Mobile Network Ads
Mobile network ads reach users in mobile apps and sites with location and behavior targeting. WebAsist connects your brand with the right mobile user at the right moment.
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Mobile Network Ads

Mobile advertising is the type of advertising served on a mobile device, smartphone or tablet. Mobile ads can typically appear through social media, apps, games and mobile websites. Of all ad formats, mobile usually generates the largest revenue. According to research, mobile advertising visibility is 73%. At the same time, mobile advertising attracts users' attention, keeps the user within the application, aims to bring the most conversions and focuses on return on investment. Mobile advertising is not a new type of advertising, but it has become one of the most used types of advertising in recent years.

Mobile Network Ad Types

  • Text ads
  • Image ads
  • App promotion ads
  • App promotion image ads
  • App promotion video ads
  • TrueView for app promotion ads
  • Responsive display ads
Google Play
Google Play Ads
The most important feature of Google Play Ads is that they are an effective advertising tool to attract users' attention in mobile applications and can be easily managed through the GoogleAds platform. Ads can be targeted based on the user's search queries or downloaded apps, and budget settings can be easily adjusted, allowing advertisers to control their budgets.
Apple Store
App Store Ads
It is an effective advertising tool for engaging users on the App Store on iOS devices, and with the right strategies, it enables high conversion rates. The most important feature is that ads are targeted based on users' search queries or downloaded apps, thus reaching the right audience and increasing conversion rates.
WEBASIST
Google Mobile Network Ads

It is a type of ad that allows developers and businesses to promote their apps through Google advertising platforms. These ads can run on platforms such as the Google search network, Google Play, YouTube and Google's partner site Display Network to drive more app downloads.

  • Mobile app ad types include Universal App Campaigns (UAC), which provide automatic optimization; Search Ads, which attract attention with ads on the Google search network; Display Ads, which deliver targeted visual and text ads on the Google Display Network; Video Ads, which provide audio and visual experiences on YouTube and the Display Network; Gmail Sponsored Promotions (GSP), which target interests in Gmail; and Google Play Store Ads, which help the app stand out in search results. These types of ads reach target audiences more effectively, increasing app downloads and user base.
WEBASIST
Yandex Search Network Ads

Yandex Search Network Ads is an advertising service where ads related to specific keywords are displayed as a result of searches made on the Yandex search engine. This advertising service is provided through the advertising platform called Yandex.Direct.

  • Yandex is a search engine operating in regional markets such as Russia, where it has more users than Google. Therefore, Yandex Search Network Ads are an effective advertising tool for reaching target audiences in these markets.
  • The Yandex.Direct platform offers a range of tools to increase the measurability of ad campaigns. These tools allow you to monitor ad performance, perform keyword analyses, adjust your bids, and track the demographics, location and device usage of your target audience. This way, you can continuously optimize your campaign performance and increase your return on investment.
WEBASIST
App Campaigns and AdMob

The mobile network has two strong pillars: Google App Campaigns that grow your app, and the AdMob network that provides in-app ad inventory. Your ads are automatically shown to the most suitable users across Google Search, Google Play, YouTube and a network of millions of apps.

  • App Campaigns are optimised towards goals such as installs, in-app actions or sign-ups. Google's AI builds the best-performing combination from your text, image and video assets.
  • Thanks to AdMob and the mobile inventory of the Display Network, your ads run inside the apps your audience spends time in — in banner, interstitial and rewarded video formats.
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Text ads

A form of marketing communication that advertisers can use to promote their products or services on the Google Network. These ads may appear on Google search results pages and across the Google Network, which includes the Search Network, Search partner and Display Network.

App promotion image ads

One of the most important advantages of using Image Ads is their reach. It reaches over 90% of all Internet users to ensure that your ad stands out as much as possible. The ability to create ads with flexible options is also a key advantage.

App promotion ads

App campaigns serve ads across the Google Search Network and Display Network, including Google Search, Google Play, Discover, YouTube and other apps. Advertisers must provide text, images, video and HTML5 elements where applicable.

Responsive display ads

With responsive display ads, you can upload your elements (images, titles, logos, videos and descriptions). When you do this, Google will automatically create ad combinations for websites, apps, YouTube and Gmail. Responsive display ads are available on the Display Network.

Image ads

It consists of an image that you provide, with information about your business, the services or products you offer. When users click anywhere in your ad, they are directed to your website. Image ads can appear on web pages and other places on the Display Network.

App promotion video ads

It can be used as an important tool for any brand that wants to promote its apps in the right way, needs to communicate itself, and competes with its competitors. With compelling interstitials, graphic plugins and kinetic typography, deliver clear, concise and memorable ads.

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WE SPECIALIZE IN

Measurement and Analysis Tools

In all campaigns we manage, we conduct data-driven advertising activities using measurement and analysis tools.
Google Data Studio
Google Analytics
Google Optimize
Google Firebase
Google Tag Manager
Google Cloud
Semrush
HotJar
Adobe Analytics
Mix Panel
Kissmetrics
Yandex Metrica